Introducing Wazzly — the WhatsApp CRM you own outright

Today we’re launching Wazzly — a WhatsApp CRM you actually own.

Not rent. Not lease by the seat. Own. You pay once, you self-host it, and it’s yours to keep, brand, and extend forever. That’s the whole idea behind our promise: pay once, reply forever.

Why we built it

Every WhatsApp tool we tried wanted a monthly check. Per agent. Per contact. Per message. The bill went up as your business grew, and the day you stopped paying, you lost the inbox your whole team lived in — conversations, contacts, history, all of it locked behind someone else’s login.

That never sat right with us. Your customer relationships are the most valuable thing you have. You shouldn’t be renting access to them.

So we flipped the model. Buy Wazzly once. Run it on your own server. Keep your data on your own machine. No seat counts, no message caps, no surprise renewal email. Grow to ten agents or a hundred and the price stays exactly where you left it: zero, after day one.

What’s included

Wazzly isn’t a stripped-down starter. It’s the full thing, on day one:

• Shared inbox. One calm place for your whole team to answer WhatsApp. Assign chats, leave private notes, tag conversations, and never wonder who’s replying to whom.
• Automations. Auto-replies, keyword triggers, working-hours messages, and follow-up nudges that fire while you sleep. Build a flow once and let it run.
• Pipeline. A visual deal board built into the chat. Drag a conversation from “new” to “won” without ever leaving the thread it started in.
• Broadcasts. Send a message to a segment — by tag, by stage, by last activity — and watch the replies land back in the same shared inbox.
• Analytics. Response times, conversation volume, agent workload, and pipeline value, all in plain numbers you can actually act on.

It’s everything a small team needs to turn WhatsApp from a noisy personal app into a real sales and support channel.

Self-host, white-label, source included

Three things matter to us, and we didn’t compromise on any of them.

Self-host. Wazzly runs on your infrastructure. Your data stays with you — no third party sitting between you and your customers, reading along.

White-label. Your logo, your colors, your domain. Wazzly disappears into your brand so it looks like software you built. Resell it, run it for clients, or just make it feel like home for your team.

Source included. You get the code. Read it, audit it, fix it, extend it. Need a field we didn’t ship or an integration we didn’t think of? Build it. You’re not waiting on our roadmap — you own the thing, so the roadmap is yours.

Who it’s for

Wazzly is for people who’d rather buy than rent.

Agencies who want to white-label a WhatsApp CRM for their clients. Small businesses tired of per-seat math. Developers who want a real codebase they can shape, not a closed box. Anyone running sales or support over WhatsApp who wants the conversations — and the data behind them — to stay theirs.

If you’ve ever looked at a subscription invoice and thought “I’d rather just own this,” Wazzly was built for you.

Get started

One price. Self-hosted. Source included. Yours forever.

See what it costs — once — at /pricing.